IBM US Announcement Letter

IBM® Lotus® Web Content Management 7.0 helps deliver rich and dynamic Web sites. It combines the essential ingredients needed to deliver an exceptional online experience, including capabilities to help you:

* Create a compelling Web site that captivates audiences to keep coming back for more information

* Engage you audiences for a better conversion rate

* Leverage a platform that strategically positions for growth

* Ease the pain for content contributors (casual, frequent, or expert)

* Deliver personalized and targeted content and data to customer segments

* Make it easy for visitors to find information on the Web site

* Use a set of capabilities that streamlines content management and delivery

* Derive higher business value by optimizing and measuring effectiveness of online presence

* Analyze Web site user behavior to optimize delivery of relevant content

via IBM US Announcement Letter.

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