IBM Project Northstar and IBM Customer Experience Suite

IBM Project Northstar is the vision and multi-year roadmap for how IBM will enable customers to create personalized and competitively differentiated Web experiences. As part of IBM Project Northstar, IBM is releasing a new product offering that combines the essential ingredients needed to deliver uniquely memorable customer Web experiences, including Web content management, built-in social and real-time communication features, search, commerce and analytics integration support, personalization, rich media management, mobile device support, marketing tooling, and comprehensive integration capabilities.

via Software Sellers Workplace | Offering description: IBM Project Northstar and IBM Customer Experience Suite.

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