Embracing ‘social business’ in your workplace – The Express Tribune

Improving the way we work isn’t about working harder – it’s about working smarter.

In the past decade, the workplace has undergone a radical transformation. We’ve all seen a generational shift in work styles, and the rate of change has been dizzying. As a new generation of social media-savvy workers and students has emerged, social networking tools are quickly becoming a staple in the enterprise. With the cultural embrace of everything social, how can companies benefit from adopting a social workplace?

Despite some management efforts to squash social software use at work, the real story is that more than half of US workers use social media for business purposes at least once per week, according to technology analyst firm IDC.

via Embracing ‘social business’ in your workplace – The Express Tribune.

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